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DISCOVERING HOSPITALITY AND TOURISM:THE WORLD GREATEST INDUSTRY 2/E

DISCOVERING HOSPITALITY AND TOURISM:THE WORLD GREATEST INDUSTRY 2/E

  • 定價:660
  • 運送方式:
  • 臺灣與離島
  • 海外
  • 可配送點:台灣、蘭嶼、綠島、澎湖、金門、馬祖
  • 可取貨點:台灣、蘭嶼、綠島、澎湖、金門、馬祖
  • 台北、新北、基隆宅配快速到貨(除外地區)
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內容簡介

  The hospitality and tourism industry is vast and offers seemingly endless professional opportunities. Written for those considering a career in the field, this book explores each segment of the industry (lodging, foodservices, recreation, meeting planning etc.) and the various positions within each sector. Profiling hospitality leaders and rising stars, it shows readers different career paths and helps them determine their own career goals and aspirations. With a new chapter on entertainment, a new section on condo-hotels, and revised coverage of healthcare foodservices, it keeps stride with the fast-paced hospitality industry and helps readers discover their own place within it.

本書特色

A career focus–makes this text useful for anyone considering employment in this field.

  *Explores the various segments of the travel, tourism and hospitality industry and the professional opportunities within it.

  *Gives readers a broad taste of the industry and information to help them select a suitable career path. Feedback from the Real World feature–begins each chapter.

  *Poses questions for students (based on chapter topics) and then provides industry expert responses at the end of each chapter.

  *Allows readers to compare their responses with those of the experts. Rising Star Profiles and Hospitality Leader Profiles–appear within the text.

  *Highlights the careers of young and experienced industry professionals and gives insight into the types of positions and career paths available within the field.

  *Helps students consider their own career plans and goals and what they need to do to reach them. Challenges! Challenges!–appear at the end of most chapters.

*Address the challenges confronting those working within the industry.
*Help readers prepare for issues they will face once on the job. Special learning features such as:
*Chapter learning objectives in every chapter
*Hundreds of photos, diagrams and graphics
*A glossary of over 600 terms
*Master Your Knowledge questions that encourage application
*A Companion Website specific to the text

 

目錄

PART I:INDUSTRY OVERVIEW

1. Travel and Tourism and Hospitality:Services For Those Away From Home
2. The Secret of Quality Service
3. Managers Must Manage

PART II:LODGING OPERATIONS

4. Overview:Hotels, Hotels, Hotels!
5. Full-Service Hotels
6. Limited-Service Hotels
7. Extended-Stay Hotels
8. Convention Hotels and Conference Centers
9. Resorts, Timeshares and Condo-Hotels

PART III:COMMERCIAL FOODSERVICES OPERATIONS

10. Overview:Profit-Making ( Commercial) Foodservices
11. Food and Beverage Operations in Hotels
12. Upscale Restaurants
13. Casual-Service ( Midscale) Restaurants
14. Family-Service Restaurants
15. Quick-Service Restaurants
16. Off-Site Catering

PART IV: NONCOMMERCIAL FOODSERVICES OPERATIONS

17. Contract Management Company Foodservices
18. Foodservices in Educational Organizations
19. Food and Nutrition Services in Healthcare Facilities
20. The Business of Business and Industry Foodservices
21. Vending and Office Coffee Services

PART V:RECREATION AND LEISURE ORGANIZATIONS

22. Private Club Management
23. Cruise Lines: A Close Look at Resorts on Water
24. Casino Entertainment Management
25. Sports and Recreational Foodservices: Part of the Leisure Service Market
26. Management of Amusement and theme Parks
27. Overview of the Entertainment Industry

PART VI:THE MEETINGS BUSINESS

28. Professional meeting management
29. Exhibition (Trade Show) Management
30. Special Events Management

PART VII:FOCUS ON YOU AND YOUR PROFESSIONAL CAREER

31. Planning Your Hospitality Career
32. The Job Search: Your First Professional Position
33. Your First Professional Position: Celebrate Success

 

詳細資料

  • ISBN:9780131591998
  • 規格:精裝 / 679頁 / 普通級 / 單色印刷 / 初版
  • 出版地:台灣

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