Entrepreneurial Icebreakers: Insights and Case Studies from Internationally Successful Central and Eastern European Entrepreneur

Entrepreneurial Icebreakers: Insights and Case Studies from Internationally Successful Central and Eastern European Entrepreneur

  • 定價:7500

分期價:(除不盡餘數於第一期收取) 分期說明

3期0利率每期25006期0利率每期1250
  • 運送方式:
  • 臺灣與離島
  • 海外
  • 可配送點:台灣、蘭嶼、綠島、澎湖、金門、馬祖
  • 可取貨點:台灣、蘭嶼、綠島、澎湖、金門、馬祖
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內容簡介

This book presents key insights about the challenges and the approaches they applied. All companies are featured in 15 teachable case studies - ready to use in entrepreneurship and strategy courses - that represent a broad level of diversity with regard to countries, industries, topics, growth phases, challenges and internationalization strategies.

 

作者簡介

Julia Prats is an associate professor in the Department of Entrepreneurship at IESE Business School. She holds a Doctorate of Business Administration from Harvard University, an MBA from IESE Business School, and a Degree in Industrial Engineering from Universitat Politècnica de Catalunya, Barcelona. Julia was nominated as a Kauffman Emerging Scholar for her dissertation work.

Marc Sosna is a research fellow in the Department of Entrepreneurship at IESE Business School, and a PhD candidate in the Department of Strategic Leadership and Global Management at the Technical University Berlin. He also holds a Master of Business Administration and is involved in research, consulting, learning innovation activities and numerous international executive education and in-company programs across four continents.

Sylwia Sysko-Romanczuk is an associate professor of Management and Entrepreneurship at Warsaw University of Technology Business School. She is Doctor and Post-Doctor of Economics and Management Science at ORGMASZ Institute of Industrial Organization and Management. She was part of several international projects and courses in Manchester Metropolitan University, Harvard University and IESE Business School.

 

詳細資料

  • ISBN:9781137446305
  • 規格:精裝 / 404頁 / 21.8 x 14.2 x 3 cm / 普通級
  • 出版地:美國

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